YouTube Earnings Calculator

Estimate your total YouTube income — AdSense RPM revenue plus brand sponsorship potential — based on your real channel data.

Your Channel Details

How YouTube Earnings Work

AdSense revenue is paid by YouTube based on your RPM (revenue per mille) — the amount YouTube pays you per 1,000 video views after taking their 45% cut. Your RPM depends on niche, geography, watch time, and ad format. Finance creators might earn $8–$15 RPM; gaming creators $2–$4 RPM.

Sponsorship revenue is negotiated directly with brands. You keep 100% (or ~85% if using a marketplace). Sponsorship CPMs are 5–20× higher than AdSense RPM — this is why brand deals become the primary income source once channels reach 20K–50K average views.

Get your exact sponsorship rate

The main calculator gives you a precise brand deal rate with geo, engagement, and placement multipliers applied.

Use Full Rate Calculator →